| What's a Voice Over Worth |
Fair question. Firstly, there's what you pay the voice over artist.
Voice over rates are based on exposure; the more people who are exposed
to the material, the higher the fee. Rates are set through negotiation between
the Advertising Federation of Australia and the Media Entertainment and
Arts Alliance (Actor's Equity). These rates apply nationally. They are reflected
in the Brisbane Voice Talent Rate Card which you can access by clicking here.
Then, there's the worth of the voice over to your piece of communication.
The voice over is the invisible sales person, the 'real person' who brings your
situation to life, the caricature that gives it levity and interest. Done well,
it can make all the difference to the effectiveness of that communication.
Done badly, well, you've heard that before.
The promise of BrisVO talent is to deliver a high quality result every time.
When you cast someone from BrisVO, you're casting a professional.
Someone who derives a substantial portion if not their entire income
from being a voice over artist. Not a wannabe or part timer.
Your BrisVO talent will be able to accept your brief, analyse your script,
respond to direction and come up with the goods in short order,
without wasting valuable studio time, then get out of your way and
let you get on with the job.
While the cost of a voice over is generally just a tiny portion of the total
production cost in television, it's worth to that production can be incalculable.
In an audio only production, it can often be ALL there is to the final product.
The worth in that is self evident.
There is cheaper voice over talent in the universe.
There are also $10 Rolexes and Do It Yourself Brain Surgery kits.
Choose any of the above and you could pay very dearly indeed.
Choose BrisVO talent and the very least, you'll get what you pay for.
Often, you'll get very much more.
